Directory
Los Angeles Hyper-Local Media Outlets Directory
Last updated: Published by Susan von Seggern
Which hyper-local media outlets cover Los Angeles neighborhoods?
Los Angeles neighborhoods are covered by neighborhood news sites, community papers, regional public media, culture outlets and city editions of national networks. This directory from Susan von Seggern's LA Hyper-Local Media Guide groups a starting set of those outlets by type and coverage area, with notes on the kinds of stories each type tends to run.
Part of the guide to hyper local media in Los Angeles.
All outlets in this directory
| Outlet | Type | Coverage area | Format |
|---|---|---|---|
| The Eastsider | Neighborhood news sites | Eastside LA neighborhoods such as Echo Park, Silver Lake and Highland Park | Online |
| Larchmont Buzz | Neighborhood news sites | Larchmont, Hancock Park and nearby neighborhoods | Online |
| Pasadena Now | Neighborhood news sites | Pasadena | Online |
| Boyle Heights Beat | Community newspapers | Boyle Heights | Bilingual, print and online |
| Beverly Press | Community newspapers | Mid-City, Beverly Grove, Hancock Park and nearby areas | Print and online |
| Santa Monica Daily Press | Community newspapers | Santa Monica | Print and online |
| The Argonaut | Community newspapers | Westside, including Marina del Rey, Venice and Playa del Rey | Print and online |
| LAist | Regional and public media | Los Angeles and Southern California | Public media, online and radio |
| L.A. Taco | Food and culture outlets | Citywide | Online |
| Patch | Network local editions | Separate editions for many Los Angeles County cities | Online |
| Los Angeles neighborhood councils (EmpowerLA) | Civic channels | Neighborhood council areas across the City of Los Angeles | Meetings, agendas and community outreach |
Neighborhood news sites
- What it is
- Online newsrooms that cover a cluster of neighborhoods or a single city.
- Stories that fit
- Openings, events, neighborhood people, local business and civic news.
| Outlet | Coverage area | Format |
|---|---|---|
| The Eastsider | Eastside LA neighborhoods such as Echo Park, Silver Lake and Highland Park | Online |
| Larchmont Buzz | Larchmont, Hancock Park and nearby neighborhoods | Online |
| Pasadena Now | Pasadena | Online |
Community newspapers
- What it is
- Print and web papers tied to one city or part of town, often weekly.
- Stories that fit
- Event previews, community calendars, local business and nonprofit stories.
| Outlet | Coverage area | Format |
|---|---|---|
| Boyle Heights Beat | Boyle Heights | Bilingual, print and online |
| Beverly Press | Mid-City, Beverly Grove, Hancock Park and nearby areas | Print and online |
| Santa Monica Daily Press | Santa Monica | Print and online |
| The Argonaut | Westside, including Marina del Rey, Venice and Playa del Rey | Print and online |
Regional and public media
- What it is
- Newsrooms that cover Los Angeles as a whole, including public media.
- Stories that fit
- Stories with countywide interest, arts and culture, and larger events.
| Outlet | Coverage area | Format |
|---|---|---|
| LAist | Los Angeles and Southern California | Public media, online and radio |
Food and culture outlets
- What it is
- Outlets focused on what to eat, see and do across the city.
- Stories that fit
- Food, music, art, nightlife and culture events with a strong local angle.
| Outlet | Coverage area | Format |
|---|---|---|
| L.A. Taco | Citywide | Online |
Network local editions
- What it is
- National networks that publish separate editions for individual cities.
- Stories that fit
- City-specific announcements, events and community notices.
| Outlet | Coverage area | Format |
|---|---|---|
| Patch | Separate editions for many Los Angeles County cities | Online |
Civic channels
- What it is
- Not media outlets, but official community channels that reach residents.
- Stories that fit
- Events and initiatives that serve a specific neighborhood.
| Outlet | Coverage area | Format |
|---|---|---|
| Los Angeles neighborhood councils (EmpowerLA) | Neighborhood council areas across the City of Los Angeles | Meetings, agendas and community outreach |
What this directory does not include, and why
This is a starting set, not a complete media list. Los Angeles County has far more outlets than any one page can hold, and newsletters, Substacks and hyper-local podcasts launch and close often. Susan von Seggern builds a fresh target list for each campaign instead of reusing one list, because the right outlets depend on the neighborhood, the topic and the timing.
Neighborhood councils are listed as a civic channel, not a media outlet. They do not publish news coverage, but they reach residents and can matter for neighborhood events. How outlets are chosen for this guide.
Common questions
- What counts as a hyper-local outlet?
- Hyper-local outlets include neighborhood news websites, community and city newspapers, local editions of news networks, neighborhood newsletters and Substacks, community radio and hyper-local podcasts. Civic channels such as Los Angeles neighborhood councils are not media outlets, but they also share community news with residents and can be part of an outreach plan. More in the FAQ
- Is there a media list for Los Angeles County?
- Yes, public and paid media lists for Los Angeles County exist, and this guide's outlets directory lists a starting set of hyper-local outlets by type and area. Lists go out of date quickly, so confirm each outlet's current editors and submission guidelines on its own website. Susan von Seggern builds target lists per campaign rather than reusing one list. More in the FAQ
- Where do people get Los Angeles news?
- People in Los Angeles get news from a mix of regional newspapers, public media, TV stations, neighborhood news sites, community papers, newsletters, social media and podcasts. Because no single outlet covers every neighborhood, a local press campaign usually targets several outlet types at once. The outlets directory on this site groups them by type and area. More in the FAQ
- Are hyperlocal podcasts replacing local media?
- Hyperlocal podcasts are adding to local media rather than fully replacing it. They give neighborhood stories another place to land, especially for interview-friendly founders, organizers and event producers. Susan von Seggern includes podcast pitching in her sustained media outreach, so podcasts sit next to print, web and broadcast targets in a campaign. More in the FAQ
- Should I contact Los Angeles neighborhood councils about my event?
- Neighborhood councils can be a useful community channel for events that affect or serve a neighborhood. EmpowerLA, the City of Los Angeles department that supports neighborhood councils, reports that 47% of survey respondents would like more town halls with councils in different neighborhoods, which shows interest in neighborhood-level gatherings. Check each council's own meeting and agenda process first. More in the FAQ
- Can a small budget still get hyper-local coverage?
- Often, yes. Hyper-local coverage depends more on a relevant neighborhood story and well-targeted pitching than on spend, and wire distribution is optional. A smaller campaign might focus on sustained outreach to a few neighborhood outlets and podcasts. Discuss your budget with Susan von Seggern directly to see what scope makes sense. More in the FAQ
Need the right LA outlets for your event or announcement?
Tell Susan von Seggern about your event or news, your dates and your goals. She builds individualized PR campaigns for event and corporate clients, using hyper-local coverage alongside outreach, press releases and lead service monitoring.